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7 Reasons Why Publisher Quality is the #1 Factor to Successful Ad Monetization
Over the past 3 years, Freestar has implemented extensive measures to ensure our publishers consistently meet today’s high-quality standards, benefiting both their audiences and our [...]
Welcome to the Pack, Minnie– Freestar’s First Chief Comfort Officer!
We are excited to kick off 2025 with an announcement that will surely set tails wagging… We are thrilled to introduce the newest member of [...]
Why January is a Chill Month for Publisher Ad Revenue: Seasonal Trends Explained
January has arrived and once again we face what is historically the slowest month of the year for publisher ad revenue. But before you seep [...]
ICYMI: Ad Tech Edition | Week of September 16th, 2024
Bits and Bobs from around the industry: How Google got away with charging publishers more than anyone else The Best Advice at [...]
Top 10 Reasons Why ID Solutions Help in Personalizing Content
Delivering personalized content is key to capturing user attention and driving engagement. However, personalization is only as good as [...]
ICYMI: Ad Tech Edition | Week of September 9th, 2024
Bits and Bobs from around the industry: Exclusive: Aditude Acquires Hashtag Labs Google's second antitrust trial could help shape the future of online [...]
ICYMI: Ad Tech Edition | Week of September 2nd, 2024
Bits and Bobs from around the industry: Exclusive: Aditude Acquires Hashtag Labs Google's second antitrust trial could help shape the future of online [...]
Top 10 Reasons How ID Graph Solutions Help in Increasing CPM Rates
In the ever-evolving landscape of digital advertising, publishers are constantly seeking ways to optimize their revenue streams. One of the most impactful strategies [...]
Google’s New Game: Are you a Winner?
In August Google released its first Core Update since March. The most recent Google core update appears to be one of the most positive [...]