Blog
How to Use AMPHTML Ads for Better and Faster Ad Serving
Better user experience and browsing speeds have always been at the forefront of discussions involving better digital service delivery. The internet has come a long way since the 20th century, and with the constant demand for a better browsing experience, Google launched the AMP(Accelerated [...]
FAQ: “What Is My Projected RPM?”
Being on the Business Development team, I have the opportunity to meet with a lot of publishers across various verticals. I talk with them to understand what solution Freestar offers that would improve and maximize their ad management. One of the most frequently asked [...]
2023 Optimization Checklist to Maximize Ad Revenue
The past few years have thrown us all into a loop – impacting ad revenue and yield. Here’s the thing – we look at seasonality for our yearly projections. No one could have predicted the pandemic or how it would have such an impact [...]
January Trends: Content Themes, CPMs and Tips to Maximize Revenue
January is a challenging revenue month for almost all publishers. Coming off of Q4, when advertiser spend is at its highest and [...]
Inside Freestar: Meet Amber Master
Hey everyone 👋! I just chatted with a key member of the Freestar team, and I can’t wait for you to meet [...]
What Is an SDK and Why They Matter in Ad-Tech
We live in a world that is more or less run by apps. People are spending over 4.8 hours per day on [...]
How to Balance Ads and Your SEO Efforts
Online ads are a great way for online publishers to grow their audience; they can place ads on other sites, or monetize [...]
SEO Trends For Enterprise Publishers in 2023
This Wednesday several hundred of our closest enterprise publisher friends will join together to run down the list of SEO trends [...]
FAQs on Google Algorithm Updates
Google turned up the heat in 2022, having more than ten major algorithm updates. A mix of core updates, several targeted at [...]
