Blog
5 Key Takeaways from the Publisher Predictions Webinar: Traffic, Monetization, and Market Trends
Our latest webinar of the Publisher Predictions was an insightful deep dive into the most pressing issues and opportunities shaping the publishing and adtech landscape. From decoding audience engagement to navigating the complexities of SSP consolidation, the session offered actionable strategies for publishers [...]
Publisher Predictions for 2025: Part 2
In Part 1 of our Publisher Predictions for 2025, we explored privacy-first strategies, header bidding wrappers, and SSO. These foundational elements set the stage for publishers to thrive in an increasingly competitive digital ecosystem. In Part 2, we’ll take a deep dive into how [...]
Publisher Predictions for 2025: Part 1
With increased focus on privacy regulations, the optimization of ad stacks, and the need for seamless user experiences, publishers must navigate a complex ecosystem to maximize revenue. In this first part of our two-part series, we talk about the transformative trends set to redefine [...]
7 Reasons Why Publisher Quality is the #1 Factor to Successful Ad Monetization
Over the past three years, Freestar has implemented extensive measures to ensure our publishers consistently meet today’s high-quality standards, benefiting both their [...]
Publisher Acceptance Requirements: Are you ready to Monetize With Freestar?
In recent years, significant industry changes have led us to prioritize website quality and carefully evaluate the publishers we accept for monetization [...]
Top 5 Key Takeaways from our Webinar: Maximizing Q4 Ad Revenue
We had published a guide on how publishers can maximize revenue in Q4 in part 1 and part2 leading to the webinar [...]
Maximizing Q4 Ad Revenue: A Guide, Part 2
In Part 1, we covered key strategies to optimize your ad monetization efforts ahead of Q4, focusing on ad inventory, formats, and [...]
Maximizing Q4 Ad Revenue: A Guide, Part 1
Q4 is a crucial period for any industry but more so for publishers looking to maximize revenue, as it's often the [...]
Optimizing Ad Tech with Freestar’s Modular Header Bidding Wrapper: Performance Enhancements, Memory Management, and Customization
In the world of digital advertising, balancing revenue optimization and performance is a delicate task. Page load [...]
