Blog
Welcome to the Pack, Minnie– Freestar’s First Chief Comfort Officer!
We are excited to kick off 2025 with an announcement that will surely set tails wagging… We are thrilled to introduce the newest member of the C-Suite at Freestar– Minnie, our Chief Comfort Officer (CCO). Minnie brings 6 months of experience and unwavering joy [...]
Why January is a Chill Month for Publisher Ad Revenue: Seasonal Trends Explained
January has arrived and once again we face what is historically the slowest month of the year for publisher ad revenue. But before you seep into those new-years-blues, let us explain. We understand, and will feel the same pain to our bottom line throughout these [...]
5 Key Takeaways from the Publisher Predictions Webinar: Traffic, Monetization, and Market Trends
Our latest webinar of the Publisher Predictions was an insightful deep dive into the most pressing issues and opportunities shaping the publishing and adtech landscape. From decoding audience engagement to navigating the complexities of SSP consolidation, the session offered actionable strategies for publishers [...]
Publisher Predictions for 2025: Part 2
In Part 1 of our Publisher Predictions for 2025, we explored privacy-first strategies, header bidding wrappers, and SSO. These foundational elements set [...]
Publisher Predictions for 2025: Part 1
With increased focus on privacy regulations, the optimization of ad stacks, and the need for seamless user experiences, publishers must navigate a [...]
7 Reasons Why Publisher Quality is the #1 Factor to Successful Ad Monetization
Over the past three years, Freestar has implemented extensive measures to ensure our publishers consistently meet today’s high-quality standards, benefiting both their [...]
Publisher Acceptance Requirements: Are you ready to Monetize With Freestar?
In recent years, significant industry changes have led us to prioritize website quality and carefully evaluate the publishers we accept for monetization [...]
Top 5 Key Takeaways from our Webinar: Maximizing Q4 Ad Revenue
We had published a guide on how publishers can maximize revenue in Q4 in part 1 and part2 leading to the webinar [...]
Maximizing Q4 Ad Revenue: A Guide, Part 2
In Part 1, we covered key strategies to optimize your ad monetization efforts ahead of Q4, focusing on ad inventory, formats, and [...]
