Audience development is the process of attracting new users and engaging current ones. Real audience development is a long-game that requires relationship building and a true understanding of why users …
It is no secret that there are a lot of different variables that you need to measure to ensure that your ad revenue is on track and optimized to drive …
The past two years have thrown us all in for a loop – impacting ad revenue and yield. Seasonality is something we look at for our yearly projections. No one …