Why Publishers Choose Freestar
We value the publishers we work with. When we see them succeed, we know we’ve done our part in helping them get there. When publishers choose to work with Freestar, …
Caroline Romano
Sellers.json: The Ultimate Guide for Programmatic Advertising
While programmatic advertising has become incredibly advantageous in the digital advertising world, it still faces its own set of obstacles that can get in the way of real-time bidding.Arguably, …
Video Viewability Benchmarks & Industry Trends
By Brian Weiss, Solutions Architect at FreestarThe era of video growth is upon us and it’s causing publishers to rethink their content and monetization strategies. Given the changes to …
Optimization Tools & Plugins for Page Speed Optimization
By Brian Weiss & Andy Forwark Freestar’s Page Speed Optimization Suite gives publishers an advantage in Google search results by delivering an optimal user experience as measured by Google and …
Update from Freestar on Google’s Channel Partner Program
By: Laura Gaffney, SVP of Business Development & Marketing Preparing You for MCM As a Freestar publisher leveraging Freestar’s AdX, you are active via a Google Scaled Partner Manager (SPM) …
Blocklist 101
By Saad Bennani, Business Development Representative What is a Blocklist? Fundamentally, a Blocklist is a collection of websites, apps, or brands publishers do not want appearing on their website. Publishers …