Blog
Featured
Freestar Intelligence: We Handle The Complexity So You Don’t Have To
AdTech Unraveled: Solving the Complexity Puzzle The early days of programmatic advertising were pretty straightforward - just a few bidders, minimal complexity, and [...]
You’ve Got the Team, We’ve Got the Tech: Introducing Freestar Flex!
For the past decade, publishers have relied on Freestar’s fully-managed ad tech solutions to increase revenue, decrease headcount costs, and simplify monetization. But we [...]
Introducing Sertify: A New Partnership to Empower Diverse Publishers
At Freestar, we aim to help publishers succeed by providing innovative tools, resources, and opportunities to thrive in today’s competitive advertising landscape. That’s why we’re [...]
Why January is a Chill Month for Publisher Ad Revenue: Seasonal Trends Explained
January has arrived and once again we face what is historically the slowest month of the year for publisher ad revenue. But before you [...]
5 Key Takeaways from the Publisher Predictions Webinar: Traffic, Monetization, and Market Trends
Our latest webinar of the Publisher Predictions was an insightful deep dive into the most pressing issues and opportunities shaping the publishing and [...]
Publisher Predictions for 2025: Part 2
In Part 1 of our Publisher Predictions for 2025, we explored privacy-first strategies, header bidding wrappers, and SSO. These foundational elements set the stage [...]
Publisher Predictions for 2025: Part 1
With increased focus on privacy regulations, the optimization of ad stacks, and the need for seamless user experiences, publishers must navigate a complex ecosystem [...]
Publisher Acceptance Requirements: Are you ready to Monetize With Freestar?
In recent years, significant industry changes have led us to prioritize website quality and carefully evaluate the publishers we accept for monetization through Freestar. [...]
Top 5 Key Takeaways from our Webinar: Maximizing Q4 Ad Revenue
We had published a guide on how publishers can maximize revenue in Q4 in part 1 and part2 leading to the webinar and had [...]