Bits and Bobs from around the industry: Freestar harnesses Memorystore for ultra-low latency in global service delivery The “New Rules” of Video Stories and Advertising: Q&A with Connatix’s Anthony Gonsalves Picnic Raises $1.25M To Support Ad Density Measurement And US Expansion Freestar harnesses Memorystore for ultra-low latency in global service delivery Freestar, a [...]
Bits and Bobs from around the industry: Freestar Hires Pub Tech Veteran Heather Carver As Its First CRO How Europe’s New Digital Privacy Act Will Change Big Tech Regulation The Chrome Privacy Sandbox APIs are Fully Available - But How Will Users React? Freestar Hires Pub Tech Veteran Heather Carver As Its First [...]
Bits and Bobs from around the industry: The MFA Uproar Puts Curation of Programmatic Advertising in the spotlight The Life Changing (But Not Revenue-Changing) Magic of Decluttering Ads.txt Publisher Adoption for New Video Ad Specs Lags 6 Months After Introduction The MFA Uproar Puts Curation of Programmatic Advertising in the spotlight The ad [...]
Bits and Bobs from around the industry: GroupM is removing MFAs from its inclusion lists It’s Time to Dispel the Multicultural Media Scale Myth AdTech Firm The Trade Desk has a plan to reduce the cost of digital ads GroupM is removing MFAs from its inclusion lists GroupM, a major media agency, has [...]
Bits and Bobs from around the industry: Amazon Prepares SSP Launch; Tracer raised USD $18.1m InMobi Acquires Quantcast Choice to Enhance Frictionless Consent Management for Publishers How Data Clean Rooms are Helping Deliver On the Promise of Advanced TV Advertising Amazon Prepares SSP Launch; Tracer raised USD $18.1m Amazon is gearing up to [...]
Bits and Bobs from around the industry: Why PubMatic Stock crashed 30% Today Yieldmo & GroupM Introduce AI Enabled Dynamic Format Optimization Magnite And CTV: Together Forever (Or At Least In Q2) Why PubMatic Stock crashed 30% Today Investors might consider giving up on investing in PubMatic stock due to recent developments. Despite [...]