Bits and Bobs from around the industry: Meta Is Rolling Out Its First Gen AI Tools For Ad Creative Boost Your Business: Embrace Ad Ops Automation for Enhanced Efficiency Can GA4 Deliver the Omnichannel Data Revolution? Meta Is Rolling Out Its First Gen AI Tools For Ad Creative Meta, formerly known as Facebook, [...]
Bits and Bobs from around the industry: Leading Trade Groups Define "Made for Advertising" Websites TripleLift Releases Industry’s First Test Results of 3rd Party Cookie Replacement Solution Here’s Some Differentiation: SSPs Disagree About Their Responsibility For Vetting DSPs Leading Trade Groups Define “Made for Advertising” Websites A consortium of marketing and advertising trade [...]
Bits and Bobs from around the industry: Unity Boycott Begins as Devs Switch Off Ads to Force a Runtime Fee Reversal DoubleVerify to Protect Advertisers Against ‘Made for Advertising’ Content With Industry First Holistic Solution Why Major SSPs Monetize the Majority of the Web’s Low-Quality Websites Unity Boycott Begins as Devs Switch Off [...]
Bits and Bobs from around the industry: Freestar harnesses Memorystore for ultra-low latency in global service delivery The “New Rules” of Video Stories and Advertising: Q&A with Connatix’s Anthony Gonsalves Picnic Raises $1.25M To Support Ad Density Measurement And US Expansion Freestar harnesses Memorystore for ultra-low latency in global service delivery Freestar, a [...]
Bits and Bobs from around the industry: Freestar Hires Pub Tech Veteran Heather Carver As Its First CRO How Europe’s New Digital Privacy Act Will Change Big Tech Regulation The Chrome Privacy Sandbox APIs are Fully Available - But How Will Users React? Freestar Hires Pub Tech Veteran Heather Carver As Its First [...]
Bits and Bobs from around the industry: The MFA Uproar Puts Curation of Programmatic Advertising in the spotlight The Life Changing (But Not Revenue-Changing) Magic of Decluttering Ads.txt Publisher Adoption for New Video Ad Specs Lags 6 Months After Introduction The MFA Uproar Puts Curation of Programmatic Advertising in the spotlight The ad [...]
