Blog
Freestar’s Story Spotlighted in New Book Scale Up Faster by Pete Martin
Freestar is proud to be featured in the newly released book, "Scale Up Faster: Secrets of the Quickest Growing Companies (Scale Up Faster)", by entrepreneur [...]
Fewer Ads, Better Outcomes: Publishers Betting on Quality and Longevity
Imagine a world where visiting a website feels less like navigating an obstacle course of pop-ups, sticky ads and autoplay videos, and more like stepping [...]
Freestar Intelligence: We Handle The Complexity So You Don’t Have To
AdTech Unraveled: Solving the Complexity Puzzle The early days of programmatic advertising were pretty straightforward - just a few bidders, minimal complexity, and [...]
Optimizing Ad Tech with Freestar’s Modular Header Bidding Wrapper: Performance Enhancements, Memory Management, and Customization
In the world of digital advertising, balancing revenue optimization and performance is a delicate task. Page load speed, efficient [...]
Top 10 Reasons ID Solutions Help Publishers Leverage First-Party Data for Increased Ad Revenue
Publishers are increasingly reliant on first-party data to drive ad revenue and deliver personalized experiences to their audiences. However, [...]
ICYMI: Ad Tech Edition | Week of September 16th, 2024
Bits and Bobs from around the industry: How Google got away with charging publishers more than anyone else The Best Advice at [...]
Top 10 Reasons Why ID Solutions Help in Personalizing Content
Delivering personalized content is key to capturing user attention and driving engagement. However, personalization is only as good as [...]
ICYMI: Ad Tech Edition | Week of September 9th, 2024
Bits and Bobs from around the industry: Exclusive: Aditude Acquires Hashtag Labs Google's second antitrust trial could help shape the future of online [...]
ICYMI: Ad Tech Edition | Week of September 2nd, 2024
Bits and Bobs from around the industry: Exclusive: Aditude Acquires Hashtag Labs Google's second antitrust trial could help shape the future of online [...]
