In August Google released its first Core Update since March. The most recent Google core update appears to be one of the most positive updates that Google has released, especially for smaller publishers, specializing in user-focused content! Google has stated that, “This update is designed to continue our work to improve the quality of our [...]
As a publisher, staying ahead of Google’s algorithm updates can feel like an uphill battle. However, significant traffic drops, especially since the September 2023 Helpful Content Update, have made this more challenging than ever. At Freestar, we are committed to helping publishers avoid penalties and regain lost traffic—leading to more revenue opportunities. While traffic [...]
You may have noticed a new addition to the Google search result pages launch earlier this month, it was pretty hard not to. With many search queries, AI-generated answers now auto-populate at the top of the results. This answer is compiled from a mixture of large language models and content from around the web that [...]
Five large-scale Google algorithm updates have occurred in the past three months, possibly breaking some kind of record. This year seems to be the culmination of the broad themes from the last decade of SEO advice, converging in a combined fruition. Publishers are now compelled to adhere to the principles of quality content, user experience [...]
Online ads are a great way for online publishers to grow their audience; they can place ads on other sites, or monetize the audience they have by running other sites’ ads. Whether it's a site about entertainment news or a B2B blog on business phone systems, ads are a nice complement to the organic SEO [...]
This Wednesday several hundred of our closest enterprise publisher friends will join together to run down the list of SEO trends to focus on this next year. And just like all trends, they wouldn't be so unless a substantial amount of noise and adoption hadn't already happened. 2022 was a busy year for Google [...]
