This post will be a first in a series on how publishers can improve their site's performance. It's no secret a faster loading site equals happier users and a more seamless site experience. Happier users can lead to more page visits, more traffic, and ultimately more revenue. But what can be elusive is getting your site [...]
It's time. Your site needs a refresh (or maybe you're just getting started!) and you're looking to tackle the daunting task of designing a new site. Most of us are not web designers, and thankfully we don't have to be. There are key questions to keep in mind though when outsourcing web design to a [...]
In recent years there's been a huge push by Google and other key players for the internet-wide adoption of HTTPS.
For digital publishers, the SEO game is constantly changing. In a world where an unconfirmed Google update can rock traffic stats for some publishers by up to 90%, having a few key components of SEO in place is essential. A sitemap is one such component. To put it simply, sitemap's enable search engine crawlers to [...]
