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Top 5 Ad Reports You Should Be Using To Study Your Data
It is no secret that there are a lot of different variables that you need to measure to ensure that…
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What You Should Know About Seasonality
In this post we will attempt to answer the commonly asked question, “Why did my CPMs suddenly drop?” It’s no…
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Analyzing Bad Ads by Bid Bucket
Price floors have been around since the inception of programmatic advertising. Publishers and their ad operations teams put price floors in place…
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Freestar’s Partner Dashboard: Our Move Toward Revenue Transparency for Publishers
How much revenue is my site really making? It’s an elusive question for publishers of all sizes as they navigate the…
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