Bits and Bobs from around the industry: GroupM is removing MFAs from its inclusion lists It’s Time to Dispel the Multicultural Media Scale Myth AdTech Firm The Trade Desk has a plan to reduce the cost of digital ads GroupM is removing MFAs from its inclusion lists GroupM, a major media agency, has [...]
Bits and Bobs from around the industry: Amazon Prepares SSP Launch; Tracer raised USD $18.1m InMobi Acquires Quantcast Choice to Enhance Frictionless Consent Management for Publishers How Data Clean Rooms are Helping Deliver On the Promise of Advanced TV Advertising Amazon Prepares SSP Launch; Tracer raised USD $18.1m Amazon is gearing up to [...]
Bits and Bobs from around the industry: Why PubMatic Stock crashed 30% Today Yieldmo & GroupM Introduce AI Enabled Dynamic Format Optimization Magnite And CTV: Together Forever (Or At Least In Q2) Why PubMatic Stock crashed 30% Today Investors might consider giving up on investing in PubMatic stock due to recent developments. Despite [...]
Bits and Bobs from around the industry: Signs of Optimism Shine Through the Bleak Ad Market DoubleVerify Extends Leadership in Independent AI Powered Campaign Optimization Solutions with Agreement to Acquire Scibids Retargeter Who? Criteo’s All Commerce Now; Trying to be YouTubeTok Former Employees Remain Uncompensated After MediaMath’s Bankruptcy Filing Signs of Optimism Shine Through [...]
Bits and Bobs from around the industry: Google’s New Search Tool Could Eat the Internet Alive | The Atlantic Deloitte/Meta Report Predicts the Near Future of Ad Tech, Winners Among New Privacy Enhancing Technologies | CPO Magazine IAB Europe Releases Full AdEx Benchmark 2022 Report to Reveal Another Year of Strong Digital Advertising Market [...]
Bits and Bobs from around the industry: MediaMath Owes More Than $100 Million To At Least 200 Companies, Including Major SSPs | AdExchanger The Rundown: The ANA’s latest programmatic transparency audit confirms many open secrets | Digiday IAB Tech Lab Blesses Its First Set Of Data Clean Room Specs | AdExchanger Advertisers Pay Attention [...]
