Blog
Introducing Sertify: A New Partnership to Empower Diverse Publishers
At Freestar, we aim to help publishers succeed by providing innovative tools, resources, and opportunities to thrive in today’s competitive advertising landscape. That’s why we’re [...]
How Partners Like Deepsee (and Others!) Have Helped Pave the Way for Freestar’s Next Era
Freestar is thrilled to announce our partnership with the publisher quality platform, Deepsee.io. Following a highly successful trial last year, we quickly recognized the significant [...]
7 Reasons Why Publisher Quality is the #1 Factor to Successful Ad Monetization
Over the past 3 years, Freestar has implemented extensive measures to ensure our publishers consistently meet today’s high-quality standards, benefiting both their audiences and our [...]
Reddit On The Rise: What We Can Learn From Reddit
In the last 6 months we have seen Reddit hijack the search results, climbing the ranks of top traffic referral sources for publishers like [...]
Freestar-Supported Identity Solutions
Over the last few years, we have been at the forefront of adopting innovative alternatives to third-party cookies, ensuring continued addressability, ad relevancy and [...]
ICYMI: Ad Tech Edition | Week of March 25th, 2024
Bits and Bobs from around the industry:Media buyers don’t want to pay extra for publishers’ first-party dataA Pubmatic Server Anomaly, $1 Billion CPMs, and [...]
ICYMI: Ad Tech Edition | Week of March 18th, 2024
Bits and Bobs from around the industry: How Disney Juggles Direct Supply Paths Without Disintermediating SSPsGoogle’s new Sandbox advertising system could be ‘the end [...]
ICYMI: Ad Tech Edition | Week of March 11th, 2024
Bits and Bobs from around the industry: Adalytics Report Torches Ad Tech For Touting MFA Prevention While Scarfing MFA Supply With AI looming [...]
How To Thrive During (and After!) the March Google Update
Google has just announced their March Algorithm update, and it's going to be a big one. This rollout is expected to span a [...]
