Intelligent Ad Insertion (IAI)
Desktop | Mobile
Intelligent Ad Insertion (IAI) is a part of our award-winning Freestar Intelligence Suite which harnesses the power of artificial intelligence and machine learning to deliver a smarter, faster, and more intuitive user experience. In addition to serving standard in-content ad units, IAI inserts the engaging flying carpet ad format at the right time using data-driven insights to ensure maximum engagement and visibility.
Benefits:
- Drives Higher Earnings: Optimizes towards both user experience and revenue, driving up to 5% additional revenue compared to standard in-content ads.
- Boosts Viewability: Determines the optimal time to place engaging flying carpet ads which maximize viewability and yield up to 50% higher CPMs compared to standard in-content ads.
- Effortless Setup: Freestar handles the setup entirely on the backend.
Key Features:
- Mobile-First Design: Optimized for lightweight, fast-loading mobile ad delivery. This approach prioritizes responsive design and touch-friendly interfaces to ensure seamless performance across devices.
- AI/ML Powered: Real-time data drives smarter ad density and placement decisions. Our ML models analyzes user behavior patterns (e.g., scroll depth, dwell time) to optimize ad layouts based on content engagement levels.
- Load Time Performance: Real-time data processing enables intelligent ad insertion without compromising speed.
- Publisher Control: Granular controls empower publishers to customize ad behavior
How to Get Started:
To learn more or get started with IAI, don’t hesitate to get in touch with your Customer Success Manager or accountmanagement@freestar.io today!
New to Freestar? Connect with us to discover how IAI can revolutionize your monetization efforts!