When I joined Freestar two years ago, my friends asked the predictable question: Why jump back into adtech? My answer was simple: Because I had finally found a place where ‘publisher-first’ is more than a slide in a pitch deck. Every conversation here, even behind closed doors, starts with the question: Will this help our [...]
AI is, unsurprisingly, a hot topic across the adtech industry. You’ve got your evangelists who believe AI will eventually replace large portions of the workplace, and your skeptics who believe it’s an overhyped fad. The reality is probably somewhere in between. At Freestar, we’re proud to be taking a human-first approach, and we have no [...]
