Blood, Sweat & CPMs Podcast: Episode 7

Welcome to the Blood, Sweat and CPMs Podcast presented by Freestar.

Our hosts, Jeff Kudishevich and Andy Forwark are here to add levity and provide helpful pointers for anyone navigating the world of Ad Tech. Each episode, they will go through the top threads from the Ad Operations Subreddit and give their take on each hot topic of the week. They will also interview thought leaders across the industry to get their perspective on what matters most to them. Follow along on our Blog for show notes and associated links to each episode. Enjoy!

Episode 7

Matt Hogg (Criteo) on Career Development & Professional Growth | Advertising vs. AdTech, Protecting Your Site and Content Syndication

In this episode of the Freestar Blood Sweat and CPMs podcast, Jeff and Andy discuss the differences between Advertising & AdTech, protecting your site, and Content Syndication. They also talk to Matt Hogg, Vice President of Publisher Partnerships at Criteo about career development and professional growth.

Listen to the episode on Spotify, now!

About Our Guest

Matthew Hogg leads Publisher Partnerships at Criteo, based in New York.  Prior to joining Criteo he held a number of leadership roles at LinkedIn including launching their programmatic business and the integration of one of their largest acquisitions, the marketing platform Bizo.  Matthew’s has a wealth of experience prior to LinkedIn at large media businesses like ITV where he launched a Video on demand platform in Europe, a TV channel in Asia and the world’s first live stream ad insertion technology.  Matthew is passionate about leadership, innovation, and the future of advertising.

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