• Categories: Audience, Privacy

    The decline of third-party cookies has given rise to numerous identity solutions and audience strategies aimed at maintaining user addressability. One key strategy is email hashing. But what does this entail? Continue reading to discover the most frequently asked questions from publishers about hashed emails. Be sure to scroll to the very end to explore [...]

  • Categories: Monetization

    Email newsletters have been the long reigning champions of brands throughout multiple industries when it comes to encouraging direct connections with customers. While email serves as a great way to distribute content, its powers go beyond entertainment and informing the masses — it’s also an advertising powerhouse.  By using email as a direct channel for [...]