Freestar’s tenth-anniversary blog series is all about the inflection points that turned ‘publisher-first tech’ into ‘people-first tech’. As Freestar’s first Chief Revenue Officer, I work at the crossroads between publisher development, demand partnerships, and customer success, which means empowering a broad range of teams to do their best work. In this article, I’ll talk about [...]
Just recently, Admonsters asked the question: what happens when the publisher builds the stack? The article highlighted the growing trend of publishers moving to adtech in a quest to build the tools they have long been asking for. Instead of waiting for better solutions to emerge, explains Lynne D. Johnson, “they wanted a hand in [...]
This year marks Freestar’s 10th anniversary, a milestone that invites both reflection and renewed vision for what we do. As we celebrate a decade of growth, we’re using this moment to share a series of insights from across the organization. We’ll look at how we’ve evolved, the leadership philosophies that guide us, and how we [...]
In our podcast Blood, Sweat and CPMs, Kurt Donnell, President & CEO of Freestar, interviews thought leaders across the industry to get their perspectives on what matters most to them, as well as hear their takes on hot industry topics. He ends each episode with this very poignant question: “What advice would the current you [...]
Have you ever wanted to apply for a new job and weren’t sure if it was the right fit or wanted to pivot to a new industry entirely and didn’t know where to start? Well, this might be your chance! Freestar recently launched a new Ad Tech Associate program to give candidates who were [...]
In our podcast Blood, Sweat and CPMs, Kurt Donnell, President & CEO of Freestar, interviews thought leaders across the industry to get their perspectives on what matters most to them, as well as hear their takes on hot industry topics. He ends each episode with this very poignant question: “What advice would the current you [...]
