• Categories: Culture, Featured

    In honor of International Women's Day, we wanted to highlight some of the amazing women in our industry that are paving the way for women in ad tech. In this interview, they share their stories on growing their careers, becoming leaders, and what advice they’d give their 25-year-old selves.  Meet our inspiring leaders: Ashley [...]

  • Categories: Industry News

    Bits and Bobs from around the industry:  Simpli.fi to Acquire Contextual and Native Demand-Side Platform, Bidtellect | PR Newswire The ‘Death of the Undifferentiated SSP’ Isn’t Hitting All Ad Tech | AdWeek Automattic Announces Blaze Ad Network Of Millions of WordPress.com & Tumblr Sites | Search Engine Journal Blockthrough and AAX join forces as [...]

  • Categories: Industry News

    Bits and Bobs from around the industry: Walmart ad sales hit $2.7B as execs eye greater scale | MarketingDiveCriteo adds to the ongoing wave of ad tech layoffs | DigidayPublishers and Buyers Want More Premium SSPs, Not More Demand | AdWeekFrom the FTC to SCOTUS, the ad tech world has its hands full of privacy and [...]

  • Categories: Culture

    Hello everyone 👋!Welcome back to Inside Freestar, where we introduce you to all of the people that make Freestar such a great place to work.  So far you’ve met Amber, Tim, and Christina.Today, I have the honour of introducing to you Wariana Contreras, Yield Manager at Freestar. Warianna has spent the last few years in ad [...]

  • Categories: Industry News

    Bits and Bobs from around the industry: ‘Fundamentally, the SSP business is not very attractive’: The fall out of ad tech’s latest round of closures | DigidayExclusive: Time will launch a new commerce site powered by Taboola | AxiosTrade Desk stock rockets after earnings as CEO says company is outperforming like never before | MarketWatchIncreasing Our [...]

  • Categories: Industry News

    Bits and Bobs from around the industry:  An important next step on our AI journey | Google Microsoft announces new Bing and Edge browser powered by upgraded ChatGPT AI | The Verge PE-Backed Marketing Firm Big Village Files for Bankruptcy | Bloomberg Law Exclusive: French adtech firm Criteo in new bid to sell itself [...]