3 Simple Reasons To Invest in Video Content
The fastest growing form of content across the web is video. This is largely due to the increased interest by users in this type of content. In April 2022, WordStream …
Lindsay Valdez
How Ad Revenue Seasonality Can Impact Digital Strategy
At Freestar, not much work is done without strategy behind it. There are objectives, goals, testing, project planning and despite those things, timelines almost always miss the mark. It’s hard …
9 Bounce Rate Optimizations For Publishers
Bounce rate refers to the percentage of people who view one page and then leave the website. A single-page session. By being able to recognize, diagnose and implement improvements for …
5 Benefits of Web Push Notifications
Web-based push notifications are messages sent to a user from a website to either their Android device or desktop browser. Readers must subscribe in order to receive the alerts and …
7 Ways Website Images Contribute to a Better UX
Images contextualize content and improve the user experience, making them essential for an effective SEO strategy. While there are many aspects of image optimization, today we’re focusing specifically on how …